Helsinki’s strengths

• Ideal and exotic location culturally between East and West
• High-quality and effective tourist and other basic services
• Customer service and friendliness
• Green and tidy nature of the city
• Pocket-sized metropolis – all the main tourist attractions and services within walking distance
• Safety and security; public transportation, accommodation and restaurant services – 2nd safest city in the world (Mercer Human Resource Consulting 2005)
• Four distinct seasons
• High-quality cultural and event services